Affiliate marketing is one of the most powerful ways to cost-effectively attract people to your website. Most importantly, you will only pay when a desired action is performed, such as a sale or lead. To get an affiliate scheme off the ground, there are one of two methods you can use.
Joining an affiliate network: Affiliate Networks are essentially middlemen that can take a lot of the weight from your shoulders when trying to launch their scheme. With the network handling all of the transactions and already having a large group of active affiliates, you have the opportunity to launch your scheme very quickly.
Affiliate networks will charge you a setup fee, a monthly administration charge and take a small percentage from your agreed commission percentage. This extra cost can be absorbed with careful planning and promotion of your affiliate scheme.
Starting your own affiliate scheme: Starting your own bespoke affiliate scheme can be incredibly profitable because there are no extra charges. You will need to firstly invest in a robust system to track visitor sources, organise payments and most importantly find a way to promote your affiliate scheme to webmasters.
Further has experience building affiliate schemes from scratch and managing them from agency, merchant and affiliate side. Whether you need advice building your own scheme, promoting your current one or even trying to investigate another aspect of online marketing, why not get in contact with us and see if there's something we can do for you.